Building a High-Performance Marketing Team

Building a High-Performance Marketing Team:
No, it’s not as simple as spending money and hiring people.

Learning Points:

• Different team structures
  • Identifying roles and if they should be an FTE or outsourced
• Fostering a collaborative culture
• Goal setting and measuring performance
• Embracing change and stepping outside our comfort zones to drive innovation

Speaker: Chris Collier, VP of Marketing with EHS Insight